An industry-leading car rental comparison company based in the UK, announced its acquisition of Big 7 Travel, a popular travel website with a majority US audience, for an undisclosed amount.
With this recent acquisition strengthens its position to connect with new users and bring its unique booking technology to the North American market. As a trusted provider of online and mobile travel resources, Big 7 Travel reaches millions of users and covers more than 150 countries in the world.
Big 7 Travel was launched in early 2019 by Niall Harbison and Sarah Clayton-Lea. Mr Harbison will exit the company; Ms Clayton-Lea will stay on with a minority stake and will continue to manage existing content and marketing teams. Martin Mansell, CEO will transition to Group CEO and oversee growth and strategy of both companies.
Big 7 Travel share the mission of enabling people to easily plan and book their trip within the one platform, from initial destination inspiration to bookable products and experiences. As the travel industry is poised to return in 2021, the new partnership will allow for a strategic jumping point into a re-emerging travel market.
Martin Mansell, Group CEO, said: We are delighted with our acquisition of Big 7 Travel. The two businesses will come together and create something really unique. Whilst launching new bookable travel products on Big 7 Travel, we now have an absolutely amazing content team and traffic resource to help develop and launch new travel-related products as well as enter into new markets, with particular focus on North America. As we expect the travel industry to start coming back to life early in the new year, we believe Big 7 Travel will prove to be a magnificent addition to our business and are now set for strong growth in 2021 and beyond.
Sarah Clayton-Lea, Founder and Head of Content of Big 7 Travel said It’s an exciting move for Big 7 Travel and doubles down on our belief as a team that we are creating content that consistently hits the mark. While the travel industry has experienced a difficult year, we are confident that the return will be massive. Together Big 7 Travel are the perfect match to transform the trip planning experience from start to finish